Library: Journal

Our unique philosophy of Living Sales™ challenges the perceived worth of the business development role and aims to create an industry-wide cultural shift that restores the value of selling, positioning sales as a firm-wide philosophy, not a department.

The Journal reflects our philosophy and supports the leadership role of sales. In each issue you'll find articles comprising comment, opinion and strategic thinking from many well-known, respected business authors, including our own in-house experts.

To receive copies of future issues subscribe here.

1 Articles Found.

The Journal - Issue 04

In this issue...

If your customers aren't seeing sales people, who are they seeing? - Creating and capturing real value in tough times
By Tony Hughes, CEO, Huthwaite International
A catalyst for sales combustion at Ciba
Interview with Michael Bannwarth, Head of Marketing & Sales Education, Ciba
Camels, coffee, tequila and teak
Conor Woodman shares some of the insight he gained from his adventure, as featured in Channel 4's 'Around the World in 80 Trades'
Regaining consumer confidence in the banking sector
By Angela Knight, chief executive of the British Bankers' Association
Is there a need for a UK sales academy?
The Journal put this question to four prominent leaders from both business and academia
Dealing with a difficult procurement process
By Andy Moorhouse, Research Consultant, Huthwaite International